A good site nobody finds is worth nothing. We audit, fix and track: technical work first, content second, and figures that show what actually pays off.
Why technical work comes first
There is no point writing fifty articles if Google cannot read them. Slow pages, content blocked by a misconfigured file, duplicates created by a catalogue filter: these faults cost traffic in silence.
That is where we start, because every fix then benefits all the pages of the site, including the ones you have not written yet.
We look in particular at the speed visitors actually experience on mobile, the way robots crawl the site, and what is really indexed. The gap between the pages you publish and the ones Google keeps almost always comes as a surprise.
The audit, part by part
- Technical
- Loading speed, indexing, crawl errors, URL structure, structured data.
- Content
- What exists, what is missing, and pages competing with each other for the same query.
- Structure
- Site tree, internal linking, pages that get too many or too few links.
- Authority
- Inbound links, mentions, and how the site's reputation compares with those holding the top spots.
- Measurement
- Tracking of rankings, useful traffic and conversions, with a dashboard you can read on your own.
The order we follow
Fix the blockers
Whatever stops crawling or slows the site down comes before everything else.
Reorganise the structure
We redraw the site tree and the links so important pages get the attention they deserve.
Produce what is missing
Content is chosen from your customers' real questions, not from a theoretical keyword list.
Build authority
A few quality links and mentions beat a large number of doubtful ones.
Measure and adjust
Each month we look at what moved, keep what works and drop the rest.
Web marketing: reaching the right people
Organic search is slow and lasting. To go faster, we add targeted paid campaigns, newsletters and content designed for social networks.
Each channel has a goal, a budget and an indicator. We stop what does not pay and reinforce what does.
Being cited by AI assistants
People increasingly ask their questions to conversational assistants. To be cited there, a site has to answer clearly, with structured data, verifiable sources and pages that robots read without effort.
These rules overlap with classic SEO, and we apply them together.
Figures, not promises
We do not guarantee a first-page spot: nobody can honestly do that. We commit to a plan, a schedule and a monthly tracking report.
Your site deserves to be found.